Not veterinary advice

Bowlful provides general information about pet nutrition, feeding amounts, breeds, and related topics for educational and informational purposes only. The content on this site — including our calculator, breed guides, meal plans, articles, and AI-generated responses — is not a substitute for professional veterinary diagnosis, advice, or treatment. Always consult a licensed veterinarian or board-certified veterinary nutritionist about your specific pet's health, diet, weight, medications, or behavior. Never delay or disregard professional advice because of something you read on Bowlful. In an emergency, contact your veterinarian or the nearest animal hospital immediately.

Accuracy & sources

We work to keep nutrition information aligned with recognised sources, including the National Research Council (NRC) Nutrient Requirements of Dogs and Cats, AAFCO Dog & Cat Food Nutrient Profiles, WSAVA Global Nutrition Guidelines, and FEDIAF Nutritional Guidelines. Calorie estimates use the standard Resting and Maintenance Energy Requirement (RER / MER) formulas. Despite this, formulas are population averages — individual pets vary, food labels change, and product reformulations happen without notice. If you spot something that looks wrong, please tell us so we can correct it.

Product claims

References to specific pet foods, supplements, and gear are editorial commentary, not medical or therapeutic claims. Bowlful does not claim that any product will prevent, treat, cure, or diagnose any disease or condition in your pet. Ingredient information and nutrient percentages are taken from manufacturer labelling at the time of writing and may change. Always read the current product label before purchase.

AI "Ask a Nutritionist"

The Ask a Nutritionist chat is powered by a large language model. Responses are generated automatically and may be inaccurate, incomplete, or out of date. They do not represent the opinion of a licensed veterinarian and must not be used to diagnose, treat, or make medical decisions for your pet. Do not share information you consider private — chats are stored to your account so you can return to them later.

Affiliate disclosure (FTC & ACCC)

In line with the US Federal Trade Commission's Guides Concerning the Use of Endorsements and Testimonials in Advertising (16 CFR Part 255) and the Australian Competition and Consumer Commission's guidance on influencer and affiliate disclosures under the Australian Consumer Law, we disclose: Bowlful participates in affiliate advertising programmes, including the Amazon Services LLC Associates Program, Impact, CJ Affiliate (Conversant), PartnerStack, and direct partner programmes with brands such as Chewy, Lemonade Pet, Pumpkin, Spot Pet Insurance, Dutch, and Vetster. When you click a tagged outbound link and then sign up, request a quote, or make a purchase, Bowlful may earn a commission at no additional cost to you. Outbound links to partners use rel="sponsored" as required by search engines and consumer-protection regulators. Editorial picks are chosen on merit; commission rates never change which products we recommend or the calculator results we show you.

Editorial independence

Bowlful is independently operated by R R Hertel Enterprises (ABN 14 406 236 920), based in Australia. We are not affiliated with, endorsed by, or sponsored by any of the brands referenced on this site unless explicitly stated. All trademarks, product names, logos, and brand names are the property of their respective owners and are used for identification and editorial commentary only — no endorsement by those owners is implied.

No guarantees & limitation of liability

While we work to keep information accurate and up to date, Bowlful makes no warranties or representations, express or implied, about the completeness, accuracy, reliability, or suitability of the information on this site. Any reliance you place on it is strictly at your own risk. To the fullest extent permitted by law, Bowlful disclaims all liability for any loss or damage arising from your use of the site, its calculator, its meal plans, or any linked third-party service.

Australian users: Our goods and services come with guarantees that cannot be excluded under the Australian Consumer Law (Schedule 2 of the Competition and Consumer Act 2010 (Cth)). Nothing in these disclaimers or in our Terms is intended to exclude, restrict, or modify any consumer guarantee, right, or remedy that applies to you under the Australian Consumer Law and that cannot lawfully be excluded. Where liability can be limited, we limit it to the resupply of the services or the cost of having them resupplied.

US users: The site, calculator, and meal plans are provided "as is" and "as available" without warranty of any kind. To the maximum extent permitted by applicable US federal and state law, Bowlful disclaims all implied warranties, including merchantability and fitness for a particular purpose. Some jurisdictions do not allow the exclusion of certain warranties or limitation of certain damages, so the above may not apply to you in full.

Governing law

Bowlful is operated from Australia. Use of this site is governed by the laws of Australia, without regard to conflict-of-laws principles. Australian consumers retain all non-excludable rights under the Australian Consumer Law. US consumers retain all non-waivable rights under applicable federal and state consumer-protection statutes, including the FTC Act. Where the two regimes conflict, the regime that is more protective of the individual consumer applies to that consumer.

Billing

Bowlful Meal Plan Pro is a recurring monthly subscription billed at US$9.99/month (or US$99.99/year for the annual plan) until cancelled. Prices are shown in US dollars and are processed by Paddle.com Inc. (or Paddle.com Market Ltd in the EU/UK) as the Merchant of Record. You may cancel at any time from your account; cancellation takes effect at the end of the current billing period. Australian consumers' statutory guarantees under the Australian Consumer Law apply regardless of any refund window stated. See our Refund Policy and Terms & Conditions for full details.

Contact

Questions or a correction to flag? Reach us through the contact details on our Terms page. We aim to review and respond to correction requests within 5 business days.

Disclaimers & disclosures.